Despite decades of efforts to reduce tobacco use, it continues to be the leading cause of preventable disease and death in the United States and in communities of color – Especially among African Americans! To address this public health problem, FDA proposes extending its authority to cover additional products that meet the definition of a tobacco product under the proposed rule: Tobacco Products Deemed To Be Subject to the Food, Drug & Cosmetic Act (Deeming).
Currently FDA regulates cigarettes, cigarette tobacco, roll-your-own tobacco and smokeless tobacco. Proposed newly “deemed” products would include electronic cigarettes, cigars, pipe tobacco, certain dissolvables that are not “smokeless tobacco,” gels, and waterpipe tobacco. Note: Menthol products are STILL not included in this “deeming”. 80% of Black smokers use menthol because it masks the harsh taste and making it easier for kids to start smoking
However, the timing of this news is fortunate as Campaign for Tobacco Free Kids has planned a National Call-In Day to the White House on Tuesday, October 27 to request President Obama finalize the Deeming rule. SOL Project and The African American Tobacco Control Leadership Council encourage you to participate in this call – to support this deeming and underscore the importance of including mentholated and flavored products
We hope that all you/your organizations will join us in participating in this national day of action. What we are asking is for people to call the White House comment line at 202-456-1111 on October 27 and ask President Obama to stand up for our kids and public health by giving the Food and Drug Administration the authority to regulate all tobacco products, including e-cigarettes, cigars, hookah – mentholated and flavored.